Craftd London has long been a frontrunner in the men’s jewelry industry, offering bold, timeless pieces that merge style, durability, and affordability. For men looking to make a statement without sacrificing quality, Craftd London’s evolving collection of necklaces, rings, bracelets, and earrings continues to impress. As 2024 kicks off, the brand has plenty of exciting news, from new collection drops to exclusive sales and promotions. Here’s everything you need to know to stay ahead of the trends and score the best deals.
A Brief Overview of the Brand
Before diving into the latest updates, it’s worth revisiting what makes Craftd London a standout in the men’s jewelry market. The brand is known for its commitment to high-quality materials, with products crafted from 18k gold, 925 sterling silver, and stainless steel to ensure longevity and resistance to wear and tear. This dedication to quality means that Craftd pieces maintain their shine and durability even with everyday use. It’s a brand built on timeless designs that transcend short-lived trends, catering to men who want to elevate their style in a subtle yet impactful way.
Now, let’s get into what’s new for 2024.
Exclusive Sales and Promotions: How to Save Big
Craftd London understands that investing in quality jewelry should be accessible, which is why the brand regularly rolls out impressive sales and promotions. For those looking to build their accessory collection without breaking the bank, here’s a closer look at the sales and promotions Craftd London has lined up this year.

Seasonal Sales: An Opportunity to Score Big
Seasonal sales are always a big deal at Craftd London, and 2024 is no exception. Whether it’s the Spring Refresh Sale, Summer Essentials or Winter Clearance, these events offer the perfect opportunity to grab those standout pieces you’ve had your eye on. Expect discounts ranging from 20% to 40% off on some of the brand’s most iconic items. This includes their best-selling Cuban link necklaces, bold signet rings, and stylish chain bracelets.
Shopping during these sales is the smart way to get premium pieces at a fraction of the price. Those keeping an eye on the brand’s website or signed up for the newsletter will be the first to know about any upcoming discounts and limited-time offers.
Holiday Promotions: Exclusive Deals for Special Occasions
The holiday season is always a great time to shop, and Craftd London makes it even better with exclusive promotions that often coincide with events like Black Friday, Christmas, and Father’s Day. For Black Friday 2024, expect some seriously competitive deals, with discounts potentially hitting 50% off selected pieces. Gift sets and bundles are also on the horizon, offering perfect solutions for those looking to gift something special.
Father’s Day often brings exclusive offers tailored specifically for gifting, with many limited-edition pieces being introduced around this time. These can include everything from symbolic pendants to classic men’s rings that are ideal for celebrating the occasion.
Subscriber Perks: Exclusive Discounts for the Craftd London Community
One of the best ways to stay on top of Craftd London’s promotions is to join their newsletter. Subscribers gain early access to sales, new collections, and exclusive promotions that aren’t always available to the general public. Additionally, those who are part of the Craftd Insider community often get first dibs on limited-edition drops and flash sales.
Flash sales, which typically last for just 24-48 hours, can offer steep discounts on select items, but they’re often only announced to the most loyal customers. If you want to be in the know, subscribing to the newsletter or following the brand on social media ensures you never miss out on these exclusive perks.
Bundle Deals: Maximizing Value
Bundle deals are another great way Craftd London delivers value. In 2024, expect a continued focus on offering bundles where customers can purchase multiple pieces together at a discounted rate. This is ideal for those who love to stack bracelets or mix-and-match necklaces. For example, bundle offers could include combinations of necklaces and bracelets or rings and chains, offering an even bigger saving than buying each item individually.

New Collections: What’s Dropping in 2024
Craftd London is never content with simply sticking to its tried-and-true classics. The brand is always innovating, and 2024 is shaping up to be an exciting year for new releases. With a focus on expanding its core collections and experimenting with bold new designs, Craftd London is set to surprise its loyal fans with fresh and exciting drops.
Limited-Edition Releases: Collectors, Take Note
Craftd London has built a reputation for launching limited-edition collections that sell out fast, and 2024 promises even more exclusive pieces. These drops are designed for collectors and fans who want something truly unique. Expect to see necklaces and rings featuring bold new symbols and intricate detailing, adding a fresh twist to the brand’s signature aesthetic.
The upcoming Compass Collection, for example, is set to be a showstopper. This collection will include symbolic pendants and rings featuring intricate compass designs, reflecting a spirit of adventure and exploration. Crafted from 18k gold and silver, these pieces will be a nod to those who are constantly charting their own path in life.
Another exciting limited-edition drop to watch out for is the Lunar Series, which will explore celestial themes through finely detailed pendants and rings. These pieces will incorporate moon and star symbols, making them ideal for those who love jewelry that carries deeper meaning.
Expanding the Pendant Collection: New Symbols and Styles
One of Craftd London’s best-known categories is its pendants, and this year, the brand is expanding its collection to include new symbols and designs. Expect an array of pendants that blend historical, religious, and mythological influences with a modern edge. For 2024, the brand is adding new motifs such as warrior shields, ancient deities, and tribal designs, bringing fresh energy to its already impressive lineup.
These pendants are ideal for layering, allowing wearers to create a personalized look that tells their own story. Whether you’re drawn to a minimalist piece or something more intricate, there’s a new design for every style.
Rings: New Signets and Bands to Watch For
Craftd London has been pushing the boundaries of men’s rings, and 2024 will see the launch of several new signet rings and minimalist bands. These designs reflect the brand’s commitment to blending tradition with modernity, offering pieces that feel both timeless and cutting-edge. Look out for new additions to the Throne Signet Ring series, where more intricate engravings and bolder designs will be introduced.
Additionally, Craftd London will be rolling out stackable bands—simple, sleek rings designed to be worn together for a more personalized and layered effect. These new designs will incorporate different textures and finishes, adding more depth to the ring collection.

Upcoming Collaborations and Special Projects
Collaborations are always an exciting aspect of any fashion brand, and Craftd London has a few surprises lined up for 2024. While details are still being kept under wraps, there have been whispers of potential partnerships with well-known figures in fashion and entertainment. These collaborations are expected to bring fresh, innovative designs that combine Craftd London’s signature craftsmanship with the unique style of their collaborators.
The brand has also hinted at a collaboration with a major sports figure, which could result in a more rugged, performance-inspired collection. This would be a first for Craftd London, and it’s sure to attract attention from those who want jewelry that complements an active lifestyle without compromising on style.
What’s Next for Craftd London in 2024?
Looking ahead, Craftd London is expected to continue its growth, both in terms of new designs and customer reach. The brand’s dedication to quality and style has already secured its position as a leader in men’s jewelry, but 2024 will likely see it expanding further into global markets. Expect more pop-up stores, exclusive brand experiences, and collaborations that push the boundaries of men’s accessories.
Craftd London’s ethos remains clear: to create timeless pieces that resonate with modern men. Whether through new symbols, fresh collaborations, or unbeatable promotions, the brand is set to make waves throughout the year.
Stay Updated, Stay Ahead
Craftd London is all about keeping its customers in the loop, so staying updated on the latest promotions, sales, and collection drops is key to maximizing your shopping experience. By keeping an eye on their seasonal sales and signing up for the newsletter, you’ll be in the know about all the best deals and new product releases. For fans of high-quality men’s jewelry, there’s no better brand to watch in 2024.
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